When looking for information on a new topic, where do you go first? Most people would answer “the Internet.” Now that we find ourselves in this wonderful information age, it’s remarkably easy to find everything from advice on buying a dog to finding a lawyer or looking up the time of the church picnic.
What does this mean for the small business owner? It means that a web presence is absolutely vital in growing your business. Word-of-mouth and referrals are the best way to spread news about your company, but even your existing customers may want to find out more about your hours or fees or services ASSOCIATE HEALTH CHECK HOME DEPOT . And who’s going to turn down the business from a customer who chooses your business because of information found on the web?
“But I can’t afford a web designer,” you might say. It really doesn’t need to be as complicated as all that. Sure, companies like Target or Disney or Coke can have videos and close-up pictures and even games. If you’re not running one of those companies, you just want a web presence that will help people find you and the information they need about you ASSOCIATE HOME DEPOT HEALTH CHECK . Even a casual computer user can get going with website-building software. Many types, such as SiteSpinner and Ewisoft, are free downloads. You will have to spend a bit of time perusing them to find the one that includes the features you want and directions you can easily follow.
You can build your web presence even further through the use of a weblog (commonly known as a “blog”). Informative articles and up-to-date information about your business can help potential customers find you and make the decision to use your services over that of a competitor. Again, you don’t need to be intimidated by the Internet. There is plenty of help for the creation and maintenance of a blog, most notably the free download WordPress. This flexible application can assist you in customizing and optimizing the content you provide.
If you consider yourself more of a business person than a creative type, you may be stumped for ideas. Again, don’t let the notion of a web presence intimidate you! Begin by deciding what information customers will most need (e.g., general introduction, directions, calendars). Find sites you admire and decide what about them catches your attention. Get started on blogging ideas by checking out a WordPress gallery to see how others have incorporated written updates.
The best way to get a bodacious bucket of backsides to your web site? Create value. But more specifically, create viral value. Examples? Have a WordPress theme template created. (with your link in the footer, for example) Or – even MORE serendipitously sneaky, (and valuable) have a WordPress plugin created that allows you to “communicate” with people who use it in the dashboard of their blog! What can you do? Offer news of the day, have your blog posts auto display, or run valuable affiliate offers that your users will “virally” visit for you on autopilot…without you EVER having to lift a finger. Sound inexpensive? It’s not… and if you’re smart, and do an hour of “Googling” you can employ either of the above options for less than a few hundred bucks for sure. (and have potentially tens of thousands of visitors to any offer you want, including your own, with effortless ease!)
Are you struggling to get more web traffic? Finding getting visitors to your website or blog to be the biggest obstacle you face as an online marketing maven? In this article, we are going to take a quick and easy look at some super simple strategies to get an avalanche of eyeballs in front of YOUR site, service or offer… and make it happen in a hurry. Curious to know more? Great… continue reading below as we take a closer look!